Category Archives: On the WWW

About the header image on this page…

The main page of this site is currently displaying a small sliver of the image reproduced below.  It’s a page from a SONY consumer electronics catalog (Japanese) from the early 70s. 

I pulled this page from a website that i sometimes refer to as The Greatest Website In The World:  the “product design database” of the Quatre Design Corporation.   I have no idea what the Quatre Corp is or what they do, and i have no idea how i stumbled upon this page…  feel like it was in the pre boing-boing era…  anyway, check it out.  Basically, these Quatre folks (likely industrial designers) have hi-res scanned and archived hundreds of Japanese-language consumer electronics and automotive catalogs from the past 50 years.

http://my.reset.jp/~inu/ProductsDataBase/index2.htm

This is a veritable goldmine of 70s audio hardware, as well as some of the wackiest audio marketing concepts that I Have Ever Seen.  Check out the SONY catalogs especially.  There is something so great about this style of photography.  the soft light, the ever-present gradient background…  it’s so dreamlike and futuristic all at once.  Get ready to waste some time…