https://www.preservationsound.com information and ideas about audio history Thu, 19 Apr 2012 15:34:42 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://www.preservationsound.com/dod-effects-pedals-circa-1980/ https://www.preservationsound.com/dod-effects-pedals-circa-1980/#comments Fri, 20 Apr 2012 11:24:40 +0000 http://www.preservationsound.com/?p=4667 DOD.  The effects pedal brand that spanned the (original) MXR and BOSS eras, never having quite the cachet of either, but keepin’ on keepin’ on well into the 21st.   They are solid products – I have owned many and nary a complaint.  However… I would love to know what ever happened to their graphic design.  Check out these circa ’80 adverts.  Fantastic, clean-looking things, soon to devolve into a swirling mass of ill-advised colors and garrish type-treatments.   Perhaps focus-group tested to appeal to a younger consumer?  Anyone out there ever do art direction for pro audio gear?  Drop us a line and weigh in…

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